Is Your Site In Violation of Google AdSense Terms of Service?

So, is your site In violation of Google Adsense Terms of Service? Are you even aware of how adding Adsense on your blog binds you to Google Program Policies?

Google AdSense Program Policies

If you fail to comply with these policies, Google reserves the right to disable ad serving to your site and/or disable your AdSense account at any time. If your account is disabled, you will not be eligible for further participation in the AdSense program. (Banned!)

Invalid Clicks and Impressions

Publishers may not click their own ads or use any means to inflate impressions and/or clicks artificially, including manual methods.

Clicks on Google ads must result from genuine user interest. Any method that artificially generates clicks or impressions on your Google ads is strictly prohibited.

Encouraging Clicks

Publishers may not ask others to click their ads or use deceptive implementation methods to obtain clicks. (This applies to you bloggers on Blog Catalog, My Blog Log, Blog Engage, Blogged, and Networked Blogs! - Google is monitoring your off-page activities.)

Content Guidelines

Publishers may not place AdSense code on pages with content that violates content guidelines. Some examples include content that is adult, violent or advocating racial intolerance.

Relevance and originality are two characteristics that define high-quality site content.

Copyrighted Material 

AdSense publishers may not display Google ads on webpages with content protected by copyright law unless they have the necessary legal rights to display that content.

It is Google's policy to respond to clear notices of alleged copyright infringement.

In order to ensure a good experience for users and advertisers, publishers participating in the AdSense program may not:

• Format ads so that they become indistinguishable from other content on that page.
• Format site content so that it is difficult to distinguish it from ads.
• Place misleading labels above Google ad units. For instance, ads may be labelled "Sponsored Links" or "Advertisements", but not "Favourite Sites" or "Today's Top Offers".
• Place excessive, repetitive or irrelevant keywords in the content or code of webpages.

Sites with Google ads may not include or link to:

• Content regarding programs which compensate users for clicking ads or offers, performing searches, surfing websites or reading emails

Publishers are also not permitted to place AdSense code on pages with content primarily in an unsupported language.

Traffic Sources Google ads may not be placed on pages receiving traffic from certain sources. Do you know what traffic sources violate Google Adsense Program Policies?

Ad Placement

Publishers are encouraged to experiment with a variety of placements and ad formats. However, AdSense code may not be placed in inappropriate places such as pop-ups, emails or software. Publishers must also adhere to the policies for each product used.

Google ads, search boxes or search results may not be:

• Obscured by elements on a page.
• Placed on pages whose content or URL could confuse users into thinking it is associated with Google due to the misuse of logos, trademarks or other brand features.

Site Behavior

Sites showing Google ads should be easy for users to navigate. Sites may not change user preferences, redirect users to unwanted websites, initiate downloads, include malware or contain pop-ups or pop-unders that interfere with site navigation.

Competitive Ads and Services

In order to prevent user confusion, publishers may not display Google ads or search boxes on websites that also contain other ads or services formatted to use the same layout and colours as the Google ads or search boxes on that site. 

It is your responsibility to ensure that these ads cannot be confused with Google ads. 

Product-Specific Policies

AdSense for content: Up to three ad units and three link units may be placed on each page.

AdSense for search: A maximum of two Google AdSense for search boxes may be placed per page.

So, how did you do? Did you discover any violations on any of your sites?

Or perhaps, did you make the determination that your site may better off without it?

If you are involved in certain traffic exchanges, link exchanges, or blogging communities that may impact your relationship with AdSense, don't do it! It isn't worth jeopardizing your relation with Google.

If you have have been banned from Google, there are many alternatives. Feel free to explore many of the resources we have listed, for your convenience,  along the left and right sidebar of this page.

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